Our Mission

We search the market
so you don’t have to

About us

Friendly Finance is your online helping hand in consumer finance. Our mission is to help Australian consumers make informed financial decisions, by providing topical content and useful info on the most common consumer finance products. We also provide a free, no-obligation loan search to all visitors. We service both short term loans from $100 – $5,000 as well as larger personal loans up to $15,000.

Our Vision

We want to become Australia’s number one trusted source and one-stop-shop for consumer finance information and knowledge. We work closely with financial organisations to help them better understand the needs of Australian consumers.
By concentrating our efforts in consumer finance, instead of being a generalist in many different areas, all of our expertise is channelled towards finding the most relevant and useful consumer finance products, news, and information.

Our experience

Our confidence in our ability to deliver you the highest quality comparisons arises from our decades of experience in the financial services. We have first-hand experience using these financial products, so intimately understand the mechanics of how they work. We have also spent years working directly with consumers of these products, so we’re also able to translate potentially confusing financial terminology into simple terms that make sense.
This makes us your leading and trusted online source of consumer finance, information, news, knowledge, tips, and advice.

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